The impact of COVID-19 on small business has been devastating. On a strip of Danforth where small businesses had been thriving, this disruption is proving to be more than many can handle.
During the pandemic, businesses are not the only ones struggling. Homeless shelters, with a steady demand for space and need for food are also trying to feed their clients.
Toronto East Rotary Club (TERC) serves the East-end community, and has mobilized to respond to the crisis by creating a micro- economy, fueled by energetic members and fundraising dollars
 
TERC is partnering with local Danforth restaurant The Ellery in a creative two- pronged plan: pay the restaurant to prepare delicious individual meals for the Red Door and WoodGreen every week.
During COVID-19 our senior clients in our First Steps to Home program are more vulnerable than ever. Food insecurity has become an even greater challenge. These donated meals help WoodGreen take good care of our clients by ensuring their health and safety during this difficult time” said Teresa Vasilopoulos, Executive Director, The WoodGreen Foundation.
 
TERC is actively looking for other opportunities to partner with local merchants to help feed the hungry, while infusing the local economy with much-needed cash. The program is also giving everyone involved a much-needed sense that we can all make a real difference to the lives of those in the community during this difficult time.
 
“One of TERC’s primary objectives is to help build a vibrant community so fighting the impact of the pandemic by channelling all our efforts to help our local community was an obvious move”, says TERC  Past President, Marion Chan. 
Together we can help make it happen. For the past 55 years has consistently raised between $55,000 and $100,000 every year to support local community and international organizations.
Contact: Marion Chan – 416-737-3567 – marionchan@trendspotter.ca
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